Gears, motors, twisty tracks and race lanes were once the only concepts acceptable to Racing. People from all walks of life consider Racing as a way to express their lifestyle. FMF is a brand with a racing core lifestyle that is devoted to the concept of a racing lifestyle and delivers this by providing parts, gear, machinery, and of course clothing.
Their clothing line, FMF Racing Lifestyle, is a brand that is dedicated to bringing out the best in quality products to hardcore enthusiasts, racers and even casual fans. FMF has delivered to the entire world some threads that not just show people who wear them that they are casual fans or hardcore racers, it also shows the other people that such lifestyles can be bought out of the racing track without giving up any of their interests in providing quality parts and gears for motorheads.
Pioneered by Big Don Emler and continued by Don Emler Jr., Fuel Manufacturing Facility started out in mechanical and performance racing for the racing junkie and from there, moved on to the fashion industry to provide their name to people who want success. With clothing styles for adult men and women, kids and even babies, their company has been hard-hitting with their forward push into making a name for themselves in a worldwide scale.
A lifestyle deeply rooted in racing was all about winning the race and perfecting the performance of a ride. The ability to finish a race and beating a time that you know that is challenging you to your limits. It could be said that racing lifestyles is all about the melding of man and machine as they perform as a single unit. FMF Racing has imprinted those concepts and ideas into their own clothing line as they understood them. Their branded shirts and t-shirts are 100% cotton Racewear Shirts for the whole family. With a company mission and vison of optimum performance for great deals, people can expect their clothing and apparel line to reflect this also.